With a great showing at the Golden Globe awards for Transparent, Amazon Studios is looking to test the waters further by producing more content in 2015.
Called Amazon Original Movies, the plan is to put out films centered around stories outside of what normally makes it into theaters and focus on fresh writers and directors. Amazon Prime Instant Video subscribers will get access to the films between month to two months after they hit theaters.
Most interesting is that the studio plans on putting out a maximum of twelve movies annually. Studio VP Roy Price said that he believed Amazon Original Movies would really benefit screenwriters and directors with material that are very likely to be skipped over by major studios.
While Netflix is also planning its first film—a sequel to Crouching Tiger, Hidden Dragon—the approach from Amazon will see its films get a wide mainstream audience in addition to Amazon Prime’s own large, but service-centered audience. Handling things for Amazon Original Movies will be Ted Hope, co-founder of the production company Good Machine which put out the original Crouching Tiger, Hidden Dragon.