Pandora has been around years and is a pioneer in the streaming music industry which has gone more from internet radio to on-demand. Viewing the importance in modernizing a service, Pandora has introduced a new logo design.
The new logo comes with the launch of Pandora Plus. This is ultimate Pandora service that brings along new premium-level features for subscribers as well as features for users of the free, ad-supported Pandora experience.
“And as Pandora continues to evolve the most personal music experience, our new look embraces the dynamic range of sound and color, visualizing the energy and emotion that artists pour into the creation of music, and that we feel as listeners,” said VP of creative services Tony Calzaretta on the company’s blog.
The new look has yet to be integrated into the Pandora website, but is already featured on the service’s app pages on Google Play and iTunes With Pandora finally getting off the starting block in on-demand music streaming, it joins a crowded pool with Spotify, Apple Music, Tidal, and the recently launched Amazon Music Unlimited.