Japanese soft drink Pocari Sweat is the official drink of the AFC and the company supports all the football events organized by AFC. Pocari Sweat is one of the confirmed sponsors of AFC U-16 Championship too.
But this company only shows its logo in mixed zones, press conferences and advertising boards around the side of the pitch. Pocari Sweat doesn’t provide the necessary drinks for players, coaches, VIP guests, reporters and etc. On the other hand, one of Iranian top brands Zam Zam Cola provides all the necessary drinks during this competition being held in Tehran, Iran. Pocari Sweat isn’t recognized brand by Iranians but in this condition, Zam Zam captures all the attentions without paying even a penny to become the official sponsor.
Pocari Sweat is a popular Japanese soft drink and sports drink, manufactured by Otsuka Pharmaceutical Co., Ltd. It was launched in 1980 and is now also available in East Asia, Southeast Asia, and the Middle East.