Samsung India launched its new “Stay New” program which will allow customers to a pay for smartphones on an 18-month installment setup then upgrade to a new phone after six months.
Samung India’s Country Head, Vineet Taneja explained “We are targeting a significant number of new users joining the Samsung family. This not only offers an 18-month EMI program but also an Easy Buy Back, which will help users upgrade to newer models.”
The company will be working with several financial institutions in ICICI Bank, Citibank, Standard Chartered, and HDFC Bank, for the “Stay New” program. Smartphones purchased via these banks’ credit cards will be eligible for the program.
For those curious, the smartphones available in the program include Galaxy Note 2 and Galaxy Note 3, Samsung S3, S4, S4 Mini, Galaxy Tab 3, and Galaxy Tab 10.1.
There will be a two month window of opportunity to jump in on the “Stay New” program as it runs from January 1 to March 31.